Light Fair Conference Brand Experience and Product Showcase
Pinnacle Architectural Lighting
Role: Creative Manager & Experiential Art Director
Translated architectural lighting expertise into a refined experiential presence at LightFair.
Art directed environmental design, digital assets, and print materials under a cohesive visual system that reinforced brand authority and elevated perception within a design-driven audience.
Branding
Themed, informational take-a-ways. Large format, environmental print to theme the space.
Immersive Theme Design
